Marcom Hack – Canberra

A powerful full day marketing master class, led by industry leader Priya Mishra.

Does your MarCom planning have these keys to the future?

As a successful entrepreneur with 25 years of experience in marketing and technology, across multiple verticals in various countries, Priya understands how to connect and communicate. As the co-founder of multiple businesses, she has experienced success by adapting to a dynamic environment while remaining strategic. Having worked at Notable Companies, such as HCL, who offer services to clients including the Commonwealth Bank of Australia, she understands how to bridge the gap of capabilities between small businesses and large organisations.

“MarCom (marketing communications) is underrated by most of the SME’s as they are not maximising its potential.” – Priya Mishra Indian TV personality

Her experience has led her to understand the importance of Omni-channel marketing across all relevant mediums, to increase market presence and give small businesses a leading edge. This advanced seminar is going to shed light on the keys that big companies use to market their message authentically on a human to human level.

“Priyambada Mishra is smart, brilliant and has great ideas with a total commitment to her clients. Brilliant, I love her work and HIGHLY RECOMMENDED!” – Edward Zia

Have I developed my unique message for my market space?Does my message engage with the right audience?Is it synchronous throughout my marketing channels?What are my omni channels for my media outreach?What are my strategic communication methods?What processes have you put in place to optimise your marketing results?Strategic marketing communication, allows you to balance your strategic objectives for your products or services, to create a high demand level and build reputation.

Event Details:

Date: Tuesday 19 November 2019 – 9:00 am – 5:00 pm 

Location – Novotel – 65 Northbourne Avenue Canberra, ACT 2601

Book Here https://www.eventbrite.com.au/e/marcom-hack-canberra-tickets-75259399891

Marcom Hack – Sydney

A powerful full day marketing master class, led by industry leader Priya Mishra.

Does your MarCom planning have these keys to the future?

As a successful entrepreneur with 25 years of experience in marketing and technology, across multiple verticals in various countries, Priya understands how to connect and communicate. As the co-founder of multiple businesses, she has experienced success by adapting to a dynamic environment while remaining strategic. Having worked at Notable Companies, such as HCL, who offer services to clients including the Commonwealth Bank of Australia, she understands how to bridge the gap of capabilities between small businesses and large organisations.

“MarCom (marketing communications) is underrated by most of the SME’s as they are not maximising its potential.” – Priya Mishra Indian TV personality

Her experience has led her to understand the importance of Omni-channel marketing across all relevant mediums, to increase market presence and give small businesses a leading edge. This advanced seminar is going to shed light on the keys that big companies use to market their message authentically on a human to human level.

“Priyambada Mishra is smart, brilliant and has great ideas with a total commitment to her clients. Brilliant, I love her work and HIGHLY RECOMMENDED!” – Edward Zia

Have I developed my unique message for my market space?Does my message engage with the right audience?Is it synchronous throughout my marketing channels?What are my omni channels for my media outreach?What are my strategic communication methods?What processes have you put in place to optimise your marketing results?Strategic marketing communication, allows you to balance your strategic objectives for your products or services, to create a high demand level and build reputation.

Event Details:

Tuesday November 12 2019

Book Here: https://www.eventbrite.com.au/e/marcom-hack-sydney-tickets-75251422029

Make It Happen Gala Dinner

Join us for an amazing 3 course meal at the beautiful Shangri-La Hotel, Sydney in the exclusive ballroom. Enjoy a night of free flowing drinks, quality entertainment including a DJ, live performances, celebrity speakers, and a gold class raffle and auction with amazing prizes up for grabs all to help the Make it Happen Initiative.

Make it Happen Initiative is an NGO that is focused on bringing children’s rights to the top of the national agenda and explicitly provide a voice for vulnerable children and prospective and adoptive parents to ensure that families are given the opportunity to make wholly informed and educated decisions to adopt children and provide the nurturing they deserve.

We advocate for children in need of permanent, safe and loving families by fundamentally driving conversations and promoting policies that demystify the adoption process.

We aim to be an impartial voice for ethical adoption practices nationwide and provide education, assistance, and advocacy to adoption and foster care communities to ensure vulnerable children are effectively placed in adequate family care.

EVENT DETAILS:

Location: Shangri La Sydney
Date: Saturday November 2, 2019

Time: 6:30pm

Tickets includes: Amazing 3 course meal at the beautiful Shangri La Sydney in the exclusive ballroom, with free flowing drinks. Enjoy a night full of entertainment including a DJ, live performances, celebrity speakers, and a gold class raffle and auction with amazing prizes up for grabs.

Investment:

  • $150 per person or $1,200 for a Table of Ten
  • Early Bird if ticket purchased prior to 25 August $130 or $1,000 for a Table of Ten

For more information go to https://www.makeithappen-foundation.org/

Workplace Transformation is Essential to Growth

Workplace transformation is essential to growth

Put yourself in the shoes of your employees and see the world from their perspectives for one moment: when you think of your workplace, how does it make you feel? Are you excited to get the day started? Or are you feeling “ugh, I have to go to work today.” The feeling that each employee has, is the result of how meaningful he or she feels towards his/her work and his/her feelings towards the people he works with. Simply put, that’s the culture. The culture is what determines how far your business will go. When people are excited to work, they drive the business forward.

There’re three groups of employees:

• The Star: They come to work full of energy and excitement. They’re ready to learn, contribute and give the best they can.

• The Leecher: They’re costing your business money with their bad job performance and/or are actively trying to sabotage the business.

• The Complacent: The majority of your employees fall into this group. They do the required minimum for the paycheck and once 5:00 pm hits, they’re gone.

Happy Employee = Higher Productivity & Better Performance

The stars move your business forward. Your goal as a leader is to create a culture that moves people into the star group. It’s easier than you think. When people are happy at work and find their work to be meaningful, they’re motivated, and they give 100% of their effort to the business. They’re connected to something larger than themselves. It’s more than just the paycheck.

Everyone has potentials and it’s your job as a leader to bring them out. The workplace culture determines how the employees will perform. Given the right culture and the right opportunity, they can reach higher and do much more for your business.

This workshop aims to give you the knowledge and tools to transform your workplace to be more productive with happier employees and grow your business to be more profitable.

Imagine the kind of impact it will be on the company when it goes from 10% to your entire team giving their best performance.

The market is coming to a challenging time. It’s more crucial than ever to make sure your most important internal resource (human resource) is at its best so that the business will not only sustain but thrive in this competitive market. Many organisations start to recognize the importance of workplace transformation, such as those that Abe has advised before. It’s easier than you expected, especially when you equip yourself with insights from this workshop. Get ahead of the curve by learning more about workplace transformation.

What you will take away from this workshop:

In this workshop, you will learn the little-known yet simple principles that businesses use to transform their cultures, resulting in increased productivity and better job performance.

During the workshop:

• You will have the opportunity to hear from Abe, the Principle Partner of Radical Workplace Consultants, to talk about workplace transformation and give you insights on how easy it can be

• You will learn and experience a communication style that’s developed by Radical Workplace Consultants to facilitate a positive culture in all organisations.

• You will get the chance to witness a powerful personal transformational tool that you not only can utilise for the business but also yourself. Join Abe in a lively, interactive evening of discussion. Destroy some myths and gain valuable insights into workplace transformation.

About the Speaker: Abe Moses

Coming from a diverse background, Abe has a lot to offer. Shortly after graduation from the University of New England, Abe found himself being invited to work in the USA where he was promoted to be the General Manager. As he got more involved, he continued to pursue the field of Quality Management and studied under the iconic leader, W. Edwards Deming. Fast forward to now, Abe has over two decades of experience providing high quality unconventional consulting and coaching services to various types of businesses by improving their quality, productivity and bottom line. He also specialized in assisting SME managers to effectively lead and manage their workplace. As the Principle Partner of Radical Workplace Consultants, he helps improve organisations’ business outcomes by creating strong, healthy, interdependent workplace relationships. Abe is relentless, passionate and driven by his desire “to be and make a difference”. His vision is to create an enterprise that supports a holistic approach to continuous improvement.Learn more about his approach and how you can improve your business outcome through this workshop.

Event Details

Date: Tuesday 12 November 2019 – 6:00 pm – 8:30 pm 

Location – Hyatt Regency Sydney – 161 Sussex Street Sydney, NSW 2000

Book Here: https://eventbrite.com.au/e/workplace-transformation-is-essential-to-growth-tickets-72762126479

An Australian Recession: Not a Matter of If, But When

Evolution dictates survival of the fittest. A recession usually is survival of the smartest. Almost 75,000 businesses were wiped out in the last downturn in Australia. To survive this next onslaught you better plan past potential threats including what will be a declining consumer confidence.

“The world’s financial experts have been banging louder and louder warning of a US recession by 2020. And Australian economists predict that we could see that downturn here a little earlier. We’ve enjoyed almost 30 years of continuous growth in this country, but global and local trends point to the tides turning in the Australian economy. This slow-down could become a ‘downturn’ without too much trouble”. **

In recessionary times, you CANNOT give up on growth. Business owners that know they’re s**t know that recessions actually present real opportunities … we’ll even show you ‘intelligent’ digital tools that could detect early warning signs in your business.

Even if you have positive cash flow that is not enough. You must be returning profits and make sure your business is profitable in such a way that you have the cash available when needed to pay ALL the bills.

Don’t sit idle with a ‘wait-and-see-mindset’ for a downturn. Be pro-active and try and recession proof your business by driving increased productivity and growth using the ideas we will show you. There are no silver bullets to become recession proof BUT there are many actionable strategies you can start implementing regardless, right away, most of which are costless.

Don’t leave it any longer to put on the wetsuit and protect your business from the looming economic low-tide. A nation’s economy only needs two financial quarters of negative growth to qualify as a recession, that’s not much, but for many businesses that’s enough to take them out as they stand right now.

“Just in time for winter, a big bank of storm clouds has rolled in to threaten the Australian economy’s record run of 28 years without a recession. The first bank of clouds is already overhead with the chill shown in this week’s remarkably poor figures in the national accounts. And another particularly black set of storm clouds also look set to arrive from offshore in the future”.

The idea of the big R for Recession strikes fear in the hearts of every business owner but there’s another ‘R’ word: RESILIENCE, my speciality, soon to be yours!

With the right information and strategies, business owners may even be able to leverage certain ‘recession-proof’ strategies and come out the other stronger than when they entered the big R.

The right choices ‘now’ may ‘recession-proof’ your business and even gain competitor market share.

DON’T WAIT TILL ITS TOO LATE: start thinking and acting like it’s already here. You can’t stop a recession, BUT, YOU CAN take steps in the way it impacts your business.

This workshop will look at many measures that you can take away which you can ‘actually’ implement immediately and be ready for the inevitable.

We will discuss such areas about what you should do in different areas of the business including THE NUMBER ONE THING YOU SHOULD DO THAT MOST WON’T! Such areas we will touch on will include:

• Implementing the Profit Calculator … everyone in business needs to know this

• Improving Your Financial Records and protecting your cash flow

• Keeping costs variable and whilst reducing them

• Best approach to cash-flow forecasting

• Unlock Hidden Cash in Your Business

• Switch to more flexible workforce models

• How to build slush fund, the emergency $ you gonna need

• Bootstrapping, and getting Lean processes and systems in place

• How to diversify your customer base

• Increasing the size of your network, building Strategic Alliance Partners and affiliate programs

• Knowing which core competencies to focus on

• Up-skilling and optimising team culture (before the storm hits)

• How to build for resilience.

• Novel marketing strategies

A selected number of business owners and start-ups will be invited to meet with Rick after the event for a free one on one business health check and strategy session for up to an hour on a suitable subsequent date.

** Ashley Thomson, Coaching Hall of Fame: February 8, 2019

* John Beveridge 7 June 2019, business journalist and formerly chief business writer for the Herald Sun

Event Details:

Date: Thursday November 7 – 6pm till 8pm

Location: We Work – 50 Miller Street North Sydney

Investment: FREE

Book Here https://www.eventbrite.com.au/e/an-australian-recession-not-a-matter-of-if-but-when-tickets-72514933117

Speaker:Rick Chisholm – the elite serial Entrepreneur has generated direct sales revenues in excess of 300 million dollars for his own companies across 14 industries, over the last thirty five years. Author of “Business Success for Life”, “The Successful Start-Up”, “Success in Leadership and Influence”, “Developing your Business Acumen”, and many other publications, founder of Innovest SME, thought leader in LEAN start-up, bootstrapping and alternative business models.About the VenueWeWork is the platform for creators. We provide beautiful workspace, an inspiring community, and meaningful business services to tens of thousands of members around the world. From start-ups and freelancers to small businesses and large corporations, our community is united by a desire for our members to create meaningful work and lead meaningful lives—to be a part of something greater than ourselves. Co-founded by Adam Neumann and Miguel McKelvey in New York City in 2010, WeWork is a privately held company with over 10,000 employees.

Secrets Revealed – How I Created 6 different Million dollar plus Businesses

Many entrepreneurs have asked my client Rick Chisholm, how he has created multiple million dollar plus businesses from scratch so we decided to put on this event to reveal the common denominators that have underpinned nearly all of them. The takeaways from this event will 100% help you on your journey to business success.

Rick has launched dozens of businesses in different industry categories that started from zero that turned into multi million dollar annual revenue businesses, including one that grew from Zero to 20 million annual revenue in 5 years! Rick has done this without VCs, merging, bringing in partners from scratch and without borrowing to the hilt and its most likely you can too.

Engaged participants will walk away with tools, resources and strategies to work towards increasing your revenue and improving your bottom line so you too can scale to new heights.

Event Details:

Tuesday 12th November 2019 – from 6pm

We Work 50 Miller Street Sydney, NSW 2060

Book Here: https://www.eventbrite.com.au/e/secrets-revealed-how-i-created-6-different-million-dollar-plus-businesses-tickets-72517512833

Speaker:

Rick Chisholm – the elite serial Entrepreneur has generated direct sales revenues in excess of 300 million in his own companies across 14 industries, Author of “Business Success for Life”, “The Successful Start-Up”, “Success in Leadership and Influence”, “Developing your Business Acumen”, and many other publications, founder of Innovest SME, thought leader in LEAN start-up, bootstrapping and alternative business models.

MKG Events Celebrates 5 Years in Business

MKG Events Celebrates 5 Years in Business

We would like to extend an invite to these very important events

Don’t let your business land you in jail! – October 10
https://www.eventbrite.com.au/e/dont-let-your-business-land-you-in-jail-tickets-72510245095

Positive Vibes Foundation Gala Dinner (Mental Health Charity) October 11 –
https://www.eventbrite.com.au/e/windsor-road-private-clinic-masquerade-ball-tickets-71441837459?aff=ebdssbdestsearch

Marcom Hack – 2 Hour FREE Preview

A powerful 2 hour Preview for an even more powerful full day marketing master class, led by industry leader Priya Mishra.

As a successful entrepreneur with 25 years of experience in marketing and technology, across multiple verticals in various countries, Priya understands how to connect and communicate. As the co-founder of multiple businesses, she has experienced success by adapting to a dynamic environment while remaining strategic. Having worked at Notable Companies, such as HCL, who offer services to clients including the Commonwealth Bank of Australia, she understands how to bridge the gap of capabilities between small businesses and large organisations.

“MarCom (marketing communications) is underrated by most of the SME’s as they are not maximising its potential.” – Priya Mishra Indian TV personality

Her experience has led her to understand the importance of Omni-channel marketing across all relevant mediums, to increase market presence and give small businesses a leading edge. This advanced seminar is going to shed light on the keys that big companies use to market their message authentically on a human to human level.

“Priyambada Mishra is smart, brilliant and has great ideas with a total commitment to her clients. Brilliant, I love her work and HIGHLY RECOMMENDED!” – Edward Zia

Recruiting The Right Staff In The Right Locations

Recruiting the right staff in the right locations, can be the make or break factor for many small and large businesses. Join Annette Dixon of End 2 End Solutions and Rick Chisholm of Innovest SME, and their combined 50 years of experience in business and recruiting, to learn how to avoid the common pitfalls of businesses, when building both a local and remote teams.

Annette has worked in over 20 industries as a recruiter and recognizes the individuality of each area. Likewise, she has helped certain businesses improve their profit by 2.5 times by working with her to optimize their teams. With her wide array of experience she’ll explain what is important when building a strong local team.

With over 300 million dollars in revenue across 14 industries throughout his career, Rick Chisholm understands the importance of recruiting the right team members. As a result of having employed over a 1,000 people over the years directly locally and remotely, he brings a unique perspective on what to watch out for as a potential employer. At the “Recruiting the right staff in the right locations seminar” Rick will speak on how to hire a successful virtual team, whether it is in India, the Philippines or elsewhere.

Event Details

Date: 29th October 2019 – from 5pm

Location: We Work – 64 York Street Sydney CBD

Investment: FREE

Don’t let your business land you in jail!

Never sign a contract, employ a staff member or sell anything before you hear this...

Dodge the legal pitfalls that could see you in court, bankrupt or even worse in jail. You may even save thousands on barrister fees discovering what you ‘should have known’ all along. Escape the common traps of commercial lease without paying the price in tens of thousands. Avoid the dangers of ‘Personal Liability’ for other people’s actions without learning the hard way from a prison cell.

Protect your company and personal assets from vultures and parasites without having to start over again with $10 in your pocket after you’ve lost everything. There is so much you need to know about the legalities of being in business. Find out the most common and most dangerous pitfalls so you can avoid falling into the fangs of a ruthless legal rival. Being in business is risky business – so to speak. Often much riskier than most Entrepreneurs realise. Legal issues will always exist but we all need to arm ourselves with the knowledge of what could go wrong in order to protect ourselves, our business and our families from disaster.

WHAT IF You may have just (borrowed and) paid to buy and deliver your first $100k for a special stock order to a giant chain of stores and you find out that they have gone into liquidation the day after they got the delivery. What if? You may be just starting out and only just getting traction and you’re about to get a phone call telling you that someone had an electrical shock by one of your electronic products you’ve been importing from China.

RISK

You may have been persistently and tirelessly building your business for years and you’re about to get slapped by a Fair Work claim or Worker’s Compensation fine that can threaten your existence.

You have just lost one of your best staff and are about to get a call from one of your regular customers that your former 2IC has gone into competition with you and is calling all your clients – and your employment contract was missing a critical link and doesn’t give you any protection.

The problem is, in most cases we only find out much too late what we could and should have done to avoid these catastrophes.

Sometimes we dodge the disaster Sometimes we painfully survive it And sometimes we don’t…

But we’re not saying that you should do everything your lawyer tells you to do:

Some lawyers are dream takers, they just don’t get it. If every Entrepreneurs did EXACTLY what their lawyer told them, you’d never got off the ground, never take a risk, and, you could go broke forever seeking advice. Of course, you need a good lawyer in your corner, someone who is balanced.

Entrepreneurs need to know how to drive lawyers to get the best bang for buck. You need to know enough to have balanced conversations with experts. And yes, the risks can be overwhelming.

Avoid spending tens or hundreds of thousands lining the pockets of lawyers who overcharge

Or you’ll be running off to your lawyer for every decision you need to make … urghhh!

And we’re not saying to ‘wing it’ and ‘shoot from the hip’ either…

* Otherwise you could end up in hot water in a heartbeat

* You will easily be taken for a ride by someone who knows better

* You can jeopardise everything because ‘I didn’t know‘ does not count in the eyes of the law

There needs to be a balance. That’s where we come in… Hear both sides of the story

The perceptive, risk-taking sharp shooter struck by the entrepreneurial bug.

RC will share his countless experiences with nerve-racking legal challenges throughout his decades of business and how he manage to evade all of them sometimes by skin of his teeth… (no fun)

AND

The no-nonsense, savvy, discerning and vigilant Lawyers. They will share the most common and dangerous business an asset protection mistakes that business owners make.

And so much more

Hear Rick’s unbelievable stories, some so horrible, some wonderful, all, real life events that only a serial entrepreneur of his calibre and experience could possibly reveal.

Hear how he has saved what would be hundreds of thousands by knowing when NOT to go down the usual route and negotiating insurmountable outcomes even against the might of Westfield and carving red tape like butter through unyielding bureaucrats and obstructionists.

Spot management and staff skimming your takings, stealing your contacts, setting up shop planning to take you out, when a supposed civil matter becomes criminal.

Find out how close business owners regularly manage to avoid the slammer, how your fancy fine print can work against you, and, umm, yeah, persistence in fighting against all the odds. And the Dreaded Nuisance Payments.

Or you’ll be running off to your lawyer for every decision you need to make … urghhh!

Rick Chisholm – Founder, Speaker, Serial Entrepreneur and Mentor

As the founder of InnovestSME, Lightsounds, LSW, Light Emotion and Author of Business Success for Life, Rick helps owners of small to medium-sized enterprises (SMEs) achieve and exceed their business goals. And unlike other business coaches, he actually walks the talk – He has started and grown over 40+ SMEs in 14 different industries and turned over in excess of $300 million. He has experienced great success, but he has also failed. He’s been near broke more than once. He’s been sued. In 1990, thanks to the recession, his first million-dollar-business took a big hit and revenue more than halved.

The lesson is that for any SME, struggle precedes success. Rick has faced and overcome the exact same business challenges you are facing right now and can help you do the same.

Register yourself now for this unique, highly actionable and crucially important live session to make sure your business does not turn into a living nightmare and arm yourself with the weapons of legal and business insight. Knowing even some of these pitfalls could save you hundreds of thousands, if not millions…

But it won’t cost you millions! Actually, it won’t cost you anything AT ALL because it’s FREE to attend, It’s a no brainer!

Here are some of the topics will go through on the night

• Contract Law

• The critical elements that MUST exist in a contract

• Commercial Leases

• Don’t sign a lease with these conditions in it

• Getting paid

• Take these actions when supplying goods or services to any customer on credit to avoid being bypassed at the creditors meeting!

• Structures

• How to choose between Partnerships, Shareholding Companies or Sole Trader structure for best legal protection.

• Employment

• Essential clauses to include in employment contracts to protect YOUR rights.

• Customers

• The guarantees you are enforceable whether you like it or not, the guarantees you can’t afford to make.

• Director’s Liabilities

• How to reduce the risks, what to watch out for, how to reduce the consequences.

• Asset protection For your business and personal assets

Testimonials

Shortly after transitioning my part-time business to a full-time venture, I found myself needing to secure more regular, on-going business opportunities. I have worked with Rick and Tala for some time and found that their no-fuss approach to business resonated with me. They have helped me clarify my thoughts and begin to structure some robust business processes, delivering immediate results. Michel Nicholson – Automation Squared

Rick has certainly taught me the importance of KPI’s…apart from other aspects. It will change the way business will be conducted. Rick has got what it takes in taking a group of average people to the best of their ability. Jeff Testa – former Franchisee

For someone who’s not a lawyer, this guy knows more about law than anyone else I’ve ever seen! Alex Tees – Lawyer and Entrepreneur, Legal Exchange